Rational

Youth of the World (YOW)

YOW (Youth of the World Foundation) the admission-free charity event will bring the curtains down on the summer and provide support for less fortunate students preparing for back to school. The prevailing economic climate and the fiscal constraints have created an increase in the number of requests for assistance when the back to school season begins.

YOW will provide clean, wholesome recreational and entertainment opportunity to hundreds of Jamaican primary and high school students and by extension, their parents and guardians. It will also engage and provide concerned individuals and good cooperate citizens an opportunity to partner in supporting a well-needed cause through an organized and systematic manner.

In addition to supporting a worthy cause, businesses (sponsors) will be provided meaningful interaction with a wide captive audience of its current and potential clientele, to whom it can promote its products and services. Sponsors and donors will also enjoy further benefits through the extensive pre and post promotional campaigns associated with the event.

The Foundation anticipates that hundreds of needy students and their parents will be invited to benefit from the back-to-school giveaways of school bags, books, pens, pencils. In addition, there will be live entertainment, food, beverages, games, barbering, and physical check up.